Privacy Policy

Agri-Promotions Limited (‘Farm Wardrobe) is committed to protecting your personal data and ensuring its privacy. This privacy notice will inform you as to how Farm Wardrobe looks after your personal data when you visit our website (regardless of where you visit it from) including any data you may provide through this website when you sign up to our newsletter, purchase a product or take part in a competition and tell you about your privacy rights and how the law protects you.

It is important that you read this privacy notice together with any other privacy notice or fair processing notice we may provide on specific occasions when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data. Farm Wardrobe reserve the right to update this privacy notice at any time. We may also notify you in other ways from time to time about the processing of your personal information.

Within this Privacy Notice we will cover the following topics, to go to a specific section, please just click the relevant link below:

Important Information Who We Are

The Data We Collect About You

How Is Your Personal Data Collected?

How We Use Your Personal Data

Disclosure of Your Personal Data

Data Security

Data Retention

Notice In Respect of Children

Your Legal Rights

1. Important Information Who We Are

This privacy notice is issued on behalf of the Farm Wardrobe so when we mention "Farm Wardrobe", "we", "us" or "our" in this privacy notice, we are responsible for processing your data. We will be the controller for your data when you purchase a product with us.

We have appointed a data compliance manager who is responsible for overseeing questions in relation to this privacy notice. If you have any questions about this privacy notice or how we handle your personal information, please contact our data compliance manager, alison@farm-wardrobe.com. You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues.

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.

2. The Data We Collect About You

Personal data, or personal information, means any information about an individual from which that person can be identified. When you use our website, we collect the following types of personal information:

Order Information - Some information is required to place an order for our products on our website, which includes your name, email address, delivery address and contact telephone number (if relevant). You may choose to checkout as: (i) a guest, in which case this information will only be stored for as long as it takes to fulfil your order; or (ii) set up a Farm Wardrobe Website account, this will make it more efficient to make future orders, and in this case, we will store your information in accordance with this policy. If you create a Farm Wardrobe account, we ask you to provide some personal information, including your email address and name (you do not have to use your full name, but you may if you wish). This account will be password protected and you will use your email address to access your account.

Payment Information - If you purchase Farm Wardrobe products on our website, you provide certain payment details. These may include your name and billing address. We do not capture or store this information. Specific payment details are dealt directly with Realex. We only store your shipping address to fulfil your order.

Usage Information - We collect usage data when you use our website. This includes information about your interaction with our website, for example when you view content on our website, create an account or order our products. We also collect cookie information and IP address information, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access this website.

Additional Information - To help improve your experience or enable certain features, you may choose to provide us with further additional information. For example, if you contact us or participate in a survey, contest or promotion, we collect the information you submit such as your name, contact information and message, purchases or orders made by you, your interests, and your preferences in receiving marketing from us and our third parties and your communication preferences. We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.


3. How Is Your Personal Data Collected?

We use different methods to collect data from and about you including through Direct Interactions. You may give us your Identity, and Contact Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:

purchase any of our products

fill out a survey on this website

through feedback forms and web analytics tags

create an account on our website

subscribe to our newsletter

request marketing to be sent to you

enter a competition, promotion or survey


A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.


4. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

Where we need to perform the contract we are about to enter into or have entered into with you, for example, to fulfil your order for our products.

Where we need to comply with a legal or regulatory obligation.

When you have consented to us using your information in a particular manner, for example to market other relevant products to you which may be requested as part of the order process.

We may also use your personal information in the following situations, which are likely to be rare:

Where we need to protect your interests (or someone else's interests).

Where it is needed in the public interest.

We need your personal information primarily to allow us to perform our contract with you to provide our goods and to enable us to comply with legal obligations. In some cases we may use your personal information to pursue legitimate interests of our own or those of third parties, provided your interests and fundamental rights do not override those interests. The situations in which we will process your personal information are listed below.

Administering the contract we have entered into with you.

To provide, improve and develop our services.

To communicate with you.

To promote safety and security.

To prevent fraud.

Some of the above grounds for processing will overlap and there may be several grounds which justify our use of your personal information.

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us at alison@farm-wardrobe.com

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

Generally, we do not rely on consent as a legal basis for processing your personal data other than in relation to sending direct marketing communications to you via email. You have the right to withdraw consent to marketing at any time by contacting us.

Marketing: We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising.

Promotional Offers From Us: We may use your information to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products and offers may be relevant for you (we call this marketing). You will receive marketing communications from us if you have requested information from us or purchased goods from us [or if you provided us with your details when you entered a competition or registered for a promotion] and, in each case, you have not opted out of receiving that marketing.

Opting Out: You can ask us to stop sending you marketing messages at any time by logging into the website and checking or unchecking relevant boxes to adjust your marketing preferences or by following the opt-out links on any marketing message sent to you. Where you opt out of receiving these marketing messages, we may still process your data for the other reasons set out in this privacy statement.


5. Disclosure of Your Personal Data

We will share your personal information with third parties where required by law, where it is necessary to administer the working relationship with you.

How secure is my information with third-party service providers and other entities in our group?
All our third-party service providers and other entities in the group are required to take appropriate security measures to protect your personal information in line with our policies. We do not allow our third-party service providers to use your personal data for their own purposes. We only permit them to process your personal data for specified purposes and in accordance with our instructions.

When might you share my personal information with other entities in the group?
We will share your personal information with other entities in our group as part of our regular reporting activities on company performance, in the context of a business reorganisation, for system maintenance support and hosting of data.

What about other third parties?
We may share your personal information with other third parties, for example in the context of the possible sale or restructuring of the business. We may also need to share your personal information with a regulator or to otherwise comply with the law. However your personal information will not be shared with third parties for marketing purposes.

6. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

7. Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements. Any data older than 24 months and no longer required will be deleted from our systems.


8. Notice In Respect of Children

This website is not directed to individuals under the age of 16. We value the protection of children’s privacy and therefore persons under the age of 16 are not permitted to purchase goods from us unless their parent has consented in accordance with applicable law.

If it comes to our attention that we have collected the information of a child under the relevant minimum age without parental consent, we will delete the information as soon as we can. Parents who think their child has submitted personal information to us and would like to have it deleted may contact us at alison@farm-wardrobe.com

9. Your Legal Rights

Under certain circumstances, by law you have the right to:

Request access to your personal information (commonly known as a "data subject access request"). This enables you to receive a copy of the personal information we hold about you and to check that we are lawfully processing it.

Request correction of the personal information that we hold about you. This enables you to have any incomplete or inaccurate information we hold about you corrected.

Request erasure of your personal information. This enables you to ask us to delete or remove personal information where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal information where you have exercised your right to object to processing.

Object to processing of your personal information where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground. You also have the right to object where we are processing your personal information for direct marketing purposes.

Request the restriction of processing of your personal information. This enables you to ask us to suspend the processing of personal information about you, for example if you want us to establish its accuracy or the reason for processing it.

Request the transfer of your personal information to another party.

If you want to review, verify, correct or request erasure of your personal information, object to the processing of your personal data, or request that we transfer a copy of your personal information to another party, please contact the Data Compliance Manager in writing.

It is important that the personal information we hold about you is accurate and current. Please keep us informed if your personal information changes during your working relationship with us.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to FARM WARDROBE, Ballin Farm, Delvin, Co Westmeath, Ireland N91 N9WC.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

In the circumstances where you may have provided your consent to the collection, processing and transfer of your personal information for a specific purpose, for instance to provide you with marketing communication, you have the right to withdraw your consent for that specific processing at any time. To withdraw your consent, please contact alison@farm-wardrobe.com. Once we have received notification that you have withdrawn your consent, we will no longer process your information for the purpose or purposes you originally agreed to, unless we have another legitimate basis for doing so in law.

This privacy statement was last updated on 25th May 2018.